Marketing Awareness : Quiz 5
1.Which among the following does not come under social responsibility of a Bank?
(A)Public Development Programs
(C)Opening no frills savings accounts
2.Which among the following is a non banking asset ?
(C)Property seized by the bank
3.Robbery in a Bank comes under which of the following costs?
4.Which among the following is a stage of Product Life?
5.Penetration comes under which of the following ?
6.Which among the following is not essential of effective market segmentation?
7.Brand loyalty is directly related to which of the following in case of a bank ?
8.Which among the following is a Bank product ?
(A)Bank Over draft
9.Which among the following is not a basis of market segmentation?
10.Which among the following is not an objective of market segmentation?
(A)dividing the market in homogenous subjects
(B)segmenting the market
11.Which among the following does not come under demographic basis of market segmentation?
12.Equity , debt and hybrid can be types of which of the following ?
(A)Financial Market Players
13.A certificate issued by the company under its common seal acknowledging the debt to be repayable with interest is called ?
14.AIDAS theory under marketing involves which of the following ?
15.Which among the following is not a function of a sales organization?
(A)Analyzing the price and place strategy
(B)Selecting, training and controlling the sales force
(C)Deciding and allocating territory and setting targets
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