Marketing Current Affairs, GK & News
India & World Bank sign Agreement of 210 million USD in agriculture and rural transformation
The Government of Maharashtra and World Bank signed a 210 million USD agreement to facilitate agriculture value chains, increase market access and build resilient crops. Highlights The Project is to be implemented in 36 districts of the state of Maharashtra. Around 43% of farmers and farm workers are expected to participate in the project. The ..
Month: Current Affairs - January, 2020
Category: Agriculture Current Affairs • Economy & Banking Current Affairs - 2022
Topics: Agriculture • Climate change • Climate Resilient • india-world bank • Maharashtra government • Marketing • World Bank
SARAS Aajeevika Mela launched
SARAS Aajeevika Mela is an initiative under Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY – NRLM). The objective of the initiative is to bring the rural women SHGs – Self Help Groups under one platform. This is to help them show – case their skills, sell their products and build linkages with buyers. ..
Month: Current Affairs - October, 2019
Category: Important Days & Events Current Affairs
Topics: CAPART • Council for Advancement of People's Actiona and Rural Technology • DAY-NRLM • GST • Marketing • rural women • SARAS Aajeevika Mela • Women Empowerment
Ministry of Consumer Affairs unveiled draft e-commerce norms for consumer protection
The Department of Consumer Affairs (DCA) under the Ministry of Consumer Affairs , Food and Public Distribution has released the draft “e-commerce guidelines for consumer protection 2019” to protect the interest of online shoppers. The draft stated that an e-commerce entity such as Amazon and Flipkart cannot directly or indirectly influence the price of the ..
Topics: Companies based in Bangalore • Consumer protection • Consumer Protection (Distance Selling) Regulations • Consumer protection law • E-commerce • Economy • Flipkart • Marketing • Online shopping • Product return • Retailing • Walmart
Amazon to close online operations in China
Amazon plans to close down online retail operations in China, admitting defeat to local e-commerce rivals such as Alibaba and JD.com. Amazon will continue other operations such as Amazon Web Services in China. Amazon entered China in 2004, when it acquired a local online book seller for USD 75 million. Prime membership programme of Amazon ..
Topics: China • Companies • E-commerce • Economy • JD.com • Marketing • Online marketplaces • Online shopping
2019 IAA World Congress
In Kerala, the International Advertising Association (IAA) hosted the 44th edition of IAA World Congress 2019 at the Grand Hyatt Lulu International Convention Centre in Kochi from February 20 to 22. The theme of the IAA World Congress was ‘Brand Dharma’ which enlightened the delegates about the basic principles a brand has to follow to ..
Topics: Advertising • Business • Companies • Hyatt • International Advertising Association • Kochi • LuLu Group International • Marketing • Marketing research
IAMAI constitutes Namrita Mahindro committee to promote technologies in India
The Internet and Mobile Association of India (IAMAI) has formed a new industry expert committee to develop and promote an augmented reality/virtual reality (AR/VR) ecosystem in India. The committee is chaired by Namrita Mahindro, Senior General Manager of digital transformation in Mahindra Group and co-chaired by Satyajeet Singh, Head –Strategic Product Partnership, India and South ..
Topics: Augmented reality • Internet and Mobile Association of India • Mahindra Group • Marketing • New media • Reality • User interface techniques • Virtual reality