Page-2 of Topic: Marketing
India ranked 8th out of 100 countries on a list of most valuable nation brands
India has been ranked 8th out of 100 countries on a list of most valuable nation brands, according to Brand Finance’s Nation Brands 2017 report. The list is...Objectives of Marketing Planning
The objectives of marketing planning is to make the best possible utilization of all the human and physical resources so that pre-determined marketing objectives of the firm can...
Industrial Goods vs Consumer Goods
Goods may be classified as consumer goods or industrial goods, depending on their intended use and target market. Consumer goods are products meant for final consumption by the...Union Cabinet permits 51% FDI in multi-brand retail and 49% FDI in Aviation
Cabinet allowed 51% FDI in multi-brand retail and also 49% FDI in the aviation domain. But the Govt left it to the state governments to allow establishment of...TRAI limits advertisement duration on TV channels to 12 min/hr
As per TRAI’s Standards of Quality of Service Regulation 2012: Duration of advertisements limited on Television channels to 12 minutes per hour and any shortfall of advertisement duration...
