Marketing Awareness : Quiz 5

1.Which among the following is the goal of ‘Effective Marketing’?
(A)Boosting Sales
(B)Boosting profits
(C)Cost Control
(D)Long lasting Customer Relationships
(E)All of the above

2.Which among the following term is used when “supply exceeds demand”?
(A)Seller’s Market
(B)Buyer’s Market
(C)Producer’s Market
(D)Retail Market
(E)Wholesale Market

3.Social marketing developed in which of the following?
(A)1940’s
(B)1950’s
(C)1960’s
(D)1970’s
(E)2000 onwards

4.Which among the following is correct sentence?
(A)Focus of marketing is ‘consumer’s need’ and focus of selling is ‘sellers need’
(B)Focus of marketing is ‘seller’s need’ and focus of selling is ‘consumers need’
(C)Focus of Both marketing and selling is “Consumer’s need”
(D)Focus of Both marketing and selling is “Seller’s need”
(E)None of them is correct

5.Which among the following is a most correct statement about ‘Risk’?
(A)Risk can be eliminated completely
(B)Risk can’t be eliminated completely
(C)Risk can’t be eliminated but always minimized
(D)Risk can’t be eliminated but scheduled
(E)Risk can’t be eliminated but managed properly

6.Which among the following involves Physical means of carrying goods?
(A)Transportation
(B)Warehousing
(C)Merchandising
(D)Communication
(E)Distribution Channel

7.Which among the following does not come under “packaging”?
(A)Containers
(B)Wrappers
(C)Bottles
(D)Cartoons
(E)Instructions for use

8.Date of Production, Date of expiry, precautions, legal warnings etc. come under which of the following?
(A)Social Stigma
(B)Advertising
(C)Labeling
(D)Packaging
(E)None of the above

9.In which of the following departments the information from Marketing Department flows directly to ?
(A)Production Department
(B)Purchase Department
(C)Human Resource Department
(D)Security Department
(E)Production and Purchase Department

10.Which among the following is increased by “Marketing Research” ?
(A)Nominal Cost
(B)Real Cost
(C)Marginal Cost
(D)Revenue
(E)Profits

11.Which among the following is ultimate outcome of “Increase in Sales” ?
(A)Sales price
(B)Purchase Price
(C)Total Cost
(D)Distribution Cost
(E)National Income

12.Which among the following is the ultimate aim of “Relationship Marketing”?
(A)Increased Sales
(B)Increased Profits
(C)Increased number of customers
(D)Increased Cross Selling
(E)Decrease marginal cost

13.Which among the following is not an essential of “Effective Marketing ” ?
(A)motivation
(B)communication skills
(C)empathy
(D)sympathy
(E)perseverance

14.Which among the following can be marketed to HNI group of individuals?
(A)Essential Commodities
(B)Luxury Goods
(C)Low cost Substitutes
(D)Potential Goods
(E)Core products

15.A ‘Lead’ in marketing means —-?
(A)Prospective Buyer
(B)Market Leader
(C)Point of Sales
(D)A company available for sale
(E)None of the above


8 Comments

  1. anji

    October 26, 2009 at 10:50 pm

    EXELLENT SIR…………PLS SEND MARKETING AND COMPUTER AWARENESS QUESTIONS MORE AND SOON COZ EXAM IS GOING TO BE HELD ON NOV 8TH PLS CONSIDER MY REQUEST.SIR………I'L BE PLEASED N THANKFUL TO U……..

  2. Anonymous

    October 26, 2009 at 11:06 pm

    Great work
    Please add more question from national and international
    issues

  3. sruthi

    October 29, 2009 at 3:08 am

    yeah really a great work. we are so thankful to you sir, it will be fine, if u could give more questions on Marketing and Computer

  4. Anonymous

    October 29, 2009 at 11:09 pm

    Nice and useful stuff to clear bank exams
    I am greatfully thanking you for your work

  5. varunstein

    October 30, 2009 at 8:04 am

    well u r just awesome..absolutely wonderful stuff!!dont have words to praise…immensely helpful!!

  6. Anonymous

    March 2, 2010 at 8:59 am

    Great & commendable work
    Please add more question on Computers section

  7. vivek sharma

    May 24, 2010 at 4:10 am

    sir, really gud work done by you . very helpful for the students who havnt studied commerce at their college and school level.. im one among them

    thank you very much sir

  8. Anonymous

    May 28, 2010 at 5:16 am

    great work

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