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Page-5 of Archives: June, 2010

Quiz 395: Basic General Knowledge Questions For All Examinations

123456789101. Which among the following is the only internal human organ which can regenerate?PancreasKidneyLiverSpleen2. How many digits of Pincode in India are assigned to the Individual Post Offices?last...

June 7, 2010

Current Affairs : June 4, 2010

International Centre for Automotive Technology : New Campus at ManesarOn June 4, 2010, India’s Union Minister of Heavy Industries and Public Enterprises liad the foundation stone of a...

June 7, 2010

Basics of Brand

A brand is a symbol or a mark that helps the customers in instant recall and differentiates it thereby from the competitor products of same nature. The American...

June 6, 2010

Product Mix, Product Lines & Cannibalization

The combination of all the products offered by a firms is a Product Mix. In marketing the decisions related to product mix and product lines are very important....

June 6, 2010

Industrial Products

The goods which are meant to be used in making other products or rendering services are Industrial Goods. So industrial goods are basically used as inputs. Some basic...

June 6, 2010

Current Affairs : June 3, 2010

Awards:Indira Gandhi Paryavaran Puraskar 2008 – Isha FoundationIsha Foundation is an NGO, founded by Sadhguru J Vasudev, whose “Project Green Hands” is a movement to raise the green...

June 6, 2010

Convenience Goods, Shopping Goods and Specialty Goods

Convenience Goods The items which are bought frequently, immediately and with minimum shopping efforts are convenience goods. These include candy, ice-cream, cold drinks, cigarettes, magazines, medicines etc. the shops which...

June 5, 2010

Product versus Goods

In the business world, the terms “product” and “goods” are often used interchangeably, but they have distinct meanings. Understanding the difference between the two is crucial for companies...

June 5, 2010

Summary Notes 4

1. The 5 C’s of analysis of marketing Decision making are as follows: Customer needs – What needs do we seek to satisfy? Company skills – What special...

June 5, 2010

Summary Notes 5

1. Factors affecting Buyer behaviorConsumer behavior is affected by many internal, personal factors, as well as interpersonal ones. Each individual brings unique needs, motives, perceptions, attitudes learning and...

June 5, 2010

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