What do you mean by ‘Advertising’?

Advertising is defined as a tool used to communicate with the end-users of the product or service being offered. As per the definition of Advertising Association of UK, advertisements are messages paid for by those who send them with the intention of influencing and informing people who receive them. Advertisers make use of all kinds […]

TV White Space

TV White Space Communications is the most preferred wireless alternative for long distance communication. TV White Spaces technology utilises the unused “white space” to provide cheap Internet connectivity to remote areas. “white space” refers to gaps of unused spectrum between terrestrial broadcast channels in the 470-700MHz (TV-UHF) band. The gaps are necessary since TV signals are […]