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Asian Tea Alliance launched in China

The Asian Tea Alliance (ATA), a union of five tea-growing and consuming countries, was launched in Guizhou in China. The members of the alliance are Indian Tea Association, China Tea Marketing Association, Indonesian Tea Marketing Association, Sri Lanka Tea Board and Japan Tea Association. ATA plans to prosper tea trade, cultural exchanges, technology exchanges as ..

Asian Tea Alliance (ATA) launched in Guizhou

The Asian Tea Alliance (ATA), a union of five tea-growing and consuming countries, was launched on Friday in Guizhou in China. The members of the alliance are the Indian Tea Association (ITA), China Tea Marketing Association (CTMA), Indonesian Tea Marketing Association, Sri Lanka Tea Board and Japan Tea Association. ATA plans to work towards enhancing ..

Commerce Ministry unveils Blockchain-based app to track Coffee produce

The commerce ministry has unveiled a Blockchain-based coffee e-marketplace to help farmers integrate with markets to facilitate them to get aware of fair prices for the commodity.It will reduce the number of layers between coffee growers and buyers and help farmers double their income. The main motive behind Blockchain-based app is to help farmers to ..

Coca-Cola turns to Grandma’s Recipes in India

Coca-Cola has unveiled its carbonated version of jaljeera across the country. Coca-Cola first came up with a type of cumin-flavored sparkling water, then with a mix of unripe mangoes and spices. And further ahead, it could be spiced buttermilk. This is a strategy of Coca-Cola in India as it is trying to outpace the global ..

Coorg Arabica Coffee gets GI tag

The Geographical Indications Registry has recently granted the Geographical Indication (GI) tag to Coorg Arabica Coffee, Wayanad Robusta Coffee, Chikmagalur Arabica Coffee, Araku Valley Arabica Coffee and Bababudangiris Arabica Coffee. According to the GI application, Coorg Arabica Coffee is grown specifically in Kodagu district in Karnataka. As per the application petitions, Chikmagalur Arabica Coffee and ..

Pakistan declares sugarcane juice as ‘national drink’

The Government of Pakistan has recently declared sugarcane juice as the ‘national drink’ of the country. The announcement came after the government conducted a Twitter poll where people were asked to decide on the country’s national drink with two other options — orange and carrot — besides sugarcane. According to the poll, 7,616 people or ..

Karnataka to host 7th edition of India International Coffee Festival

The 7th edition of the India International Coffee Festival (IICF) will be held in Bengaluru, Karnataka from January 16-19, 2018. It is being organised by the India Coffee Trust and State-run Coffee Board. The purpose of IICF 2018 is to promote the Indian coffees globally and is expected to attract over 100 companies, 600 delegates ..

India slips to 7th position in Coffee production

India slipped to 7th position in the world Coffee production in 2011-12 from 6th in the previous year with a share of 4%. Brazil produced 33% of the world’s coffee, followed by Vietnam (15.2%), Indonesia (6.3%) and Colombia (5.9 %). The Coffee Board has estimated 3,14,000 tons for the season in 2011-12, this includes 1,01,500 ..