GoI sets up Consumer Protection Authority to implement Consumer Protection Act

The Government of India is to set up a Consumer Protection Authority in order to implement the Consumer Protection Act. The authority is to begin working from April 2020.


The Consumer Protection Bill, 2019 was approved the Parliament in 2019 replacing Consumer Protection Act, 1986. It aims to focus on rapid settlement of consumer disputes, strict penalties for wrong doings that include misleading ads by firms and adulteration.

The authority is being constituted to makes sure of the act is implemented in the right way.

Consumer Protection act, 2019

The act apart from working towards effective administration in settling consumer disputed, also brings E-Commerce under Jurisdiction. It also holds celebrities accountable for promoting wrong products. Under the act, the celebrities can be fined up to Rs 10 lakhs for their misleading acts.

However, the act does not punish the media through which such misleading content is being promoted. Strict actions shall be taken only on advertiser according to the act.


Leave a Reply