I&B’s Sectoral Innovation Council suggests National Media Policy

The Sectoral Innovation Council established by the Ministry of Information and Broadcasting, has suggested to introduce a National Media Policy.
The recommendation calls for developing an alternative to Television Audience Measurement-TAM ratings, review broadcast licensing procedures and regulation of media education in the country.
In order to integrate all existing media segments and to address the emerging issue, the council recommended has called for a comprehensive media policy.

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