Pranab Mukherji launches NETA app

On August 24, the National Electoral Transformation (NETA) mobile application has been launched by former President Pranab Mukherjee wherein voters can review and rate their elected representatives (MPs& MLAs) as well as hold them accountable. Apart from this, the application is being seen as an instrument to track voter sentiment across various constituencies in India. The purpose of app is to foster political accountability by being an indicator of the ways in which a leader’s performance is being perceived. To ensure participation, the app requires a combination of mediums like the app itself, IVR calls, SMS and even offline activation leveraging ASHA and anganwadi workers to collate data on evolving political inclinations. The app is the brainchild of an entrepreneur Pratham Mittal and is inspired by the US approval system.

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