Government e-Marketplace (GeM) portal
Indian Railways will promote the ‘Aabhar’ online store launched on the Government e-Marketplace (GeM) portal. The store features over 150 gift items and hampers made by indigenous tribes, handloom weavers, and artisans. Products come from tribal groups, self-help groups (SHGs), handloom weavers, and local craftsmen. Items are part of the One District One Product (ODOP) initiative, supporting regional specialties. The launch promotes ‘Vocal for Local’ and self-reliant India (Aatmanirbhar Bharat) goals. It highlights GeM’s social inclusion mission by empowering small and rural producers.
This Question is Also Available in:
ಕನ್ನಡहिन्दीमराठी