Q. Selling iron ore to a steel manufacturer comes under which of the following category?
Answer: Industrial Marketing
Notes: The correct answer is Industrial Marketing. This category involves selling goods and services to other businesses rather than to individual consumers. Iron ore is a raw material used in steel production, making it a B2B transaction. Industrial marketing focuses on the needs of organizations, including manufacturers, rather than end-users. In 2020, the global iron ore market was valued at approximately $170 billion, which indicates its significance in industrial supply chains.