The National Saras Mela will be held at Chengannur, Kerala, from January 20 to 31, at the Chengannur municipal stadium. Organized by the Kudumbashree Mission, it will promote rural products on a unified platform. The mela features 300 stalls from 28 States, including 200 from Kerala, showcasing handcrafted items, jewellery, textiles, and home decor. It provides self-help groups, neighborhood groups, and artisans a platform to reach urban markets.
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