Q. Under what brand name are Uttarakhand’s craft products sold in other states?
Answer:
Himadri Brand
Notes: Uttarakhand’s handicrafts and handloom products are marketed outside the state under the “Himadri” brand. This initiative is supported by state agencies and cooperatives to promote local artisans and traditional crafts. The “Himadri” brand links the products with the Himalayan region and aims to increase the incomes of craft producers by providing a unified market identity.