Q. Which option best demonstrates cross-selling in a sales scenario?
Answer: A fast-food worker offers fries with a sandwich order.
Notes: Cross-selling involves suggesting additional complementary products to a customer’s original purchase. In fast-food chains, offering fries with a sandwich exemplifies this. According to retail practices adopted since the 1970s, cross-selling combos are widely used to increase overall sales figures. Major restaurant chains such as McDonald’s and Burger King commonly use this technique globally.
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