influencer Current Affairs, GK & News

Endorsements Know-hows! Guidelines

March 10, 2023

“Endorsements Know-hows!” is a set of guidelines released by the Department of Consumer Affairs, under the Ministry of Consumer Affairs, Food and Public Distribution. The guidelines are intended for celebrities, influencers, and virtual influencers who endorse products or services on social media platforms. What are the objectives of Endorsements Know-How Guidelines? The main purpose of ..

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Endorsement Guidelines for Celebs and Social Media Influencers

January 21, 2023

Lately, the advertising media is using celebrities from different fields like cinema and sports to endorse their products. With the digital bloom after the pandemic, social media influencers are playing a major role in the field. In fact, their role has increased as compared to that of actors and sportspersons! The Consumer Affairs Department working ..

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