Broadcast Audience Research Council Current Affairs, GK & News

Broadcast Audience Research Council

Broadcast Audience Research Council (BARC) is a nationwide audience research joint body made up of Indian Broadcasting Foundation (IBF), the Indian Society of Advertisers (ISA) and Advertising Agencies Association of India (AAAI). The Indian Broadcasting Federation (IBF) has 60 per cent stake in it, while ISA and AAAI equally hold the balance 40 per cent. ..

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BARC News Channel Ratings

Information & Broadcasting Ministry asked the Broadcast Audience Research Council (BARC India) to resume “news channel ratings” with immediate effect. Key Facts Ministry has asked to release of viewership data of news channels as well as to release the last three months data of news channels in monthly format. As per ministry, reporting of viewership ..




Punit Goenka elected as new chairman of Broadcast Audience Research Council of India (BARC)

Punit Goenka, MD and CEO of Zee Entertainment Enterprises Limited (ZEEL), has been elected as the new chairman of Broadcast Audience Research Council of India (BARC). He succeeded Nakul Chopra. It may be recalled that Goenka was the founder chairman of BARC India and played an instrumental role in setting up of the TV Viewership ..


Nakul Chopra elected as new chairman of BARC India

Nakul Chopra, currently President of AAAI and Senior Advisor at Publicis Communications, has been elected as the new Chairman of Television ratings agency Broadcast Audience Research Council (BARC) India. He will succeed Sudhanshu Vats, chief executive officer (CEO) at Viacom 18 Media Pvt. Chopra will be the 3rd chairman of the agency and has been ..