JP Nadda, the Union Health Minister, has launched new initiatives including “LaQshya-A Labour Room Quality Improvement Initiative” and “m-health: Safe delivery application” at a function in New Delhi to observe Universal Health Coverage Day (UHCD-2017) on December 11, 2017. The Laqshya initiative is expected to improve the quality of care that is being provided to the pregnant mother in the Labour Room and Maternity Operation Theatres, thereby preventing the undesirable adverse outcomes associated with childbirth. The goal of this initiative is to reduce preventable maternal and newborn mortality, morbidity and stillbirths associated with the care around delivery in Labour room. The Safe Delivery Application is an m-Health tool that can be used for health workers who manage normal and complicated deliveries in the peripheral areas. It can play a pivotal role in training, post-training reinforcement, mentoring and demonstration.