What is e-tailing ?

e-tailing = electronic retailing

  • selling of retail goods on the Internet.
  • e-tailing or "virtual storefronts" on Web sites with online catalogs, sometimes gathered into a "virtual mall"
  • Online shopping or online retailing is a form of electronic commerce
  • Consumers directly buy goods or services from a seller over the Internet without an intermediary service.
  • The largest online retailing corporations are E-Bay and Amazon.com, both of which are US-based.


  • e-tailing has resulted in the development of software tools for creating online catalogs and managing the business connected with doing e-tailing. These are known as e-tailware.

e-commerce (electronic commerce or EC)

buying and selling of goods and services on the Internet.

  • In practice, terms , e-commerce and e-business, are often used interchangeably.
  • For online retail selling, the term e-tailing is sometimes used.

e-commerce can be divided into:

  • e-tailing
  • Gathering and use of demographic data through Web contacts
  • Electronic Data Interchange (EDI), the business-to-business exchange of data
  • e-mail and fax and their use as media for reaching prospects and established customers (for example, with newsletters)
  • Business-to-business buying and selling
  • The security of business transactions



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