Induslnd Bank launchs India’s first interactive credit card with buttons

Induslnd Bank has recently launched the India’s first interactive credit card with buttons called the IndusInd Bank Nexxt Credit Card. The card provides customers with the flexibility of 3 payment options at a Point of Sale (POS) terminal – credit, converting transactions into EMIs with 4 tenure options (6, 12, 18 and 24 months) or using accumulated reward points, by simply pushing a button on the card. The card has been created in partnership with Dynamics Inc, which is headquartered in Pittsburgh, USA. It indicates a customer’s desired payment choice using LED lights associated with the three options. With this card, the customer does not need to fill any paperwork, or call their bank, or log in to any banking channel to convert their POS transactions into EMIs, or to redeem their rewards points. It gives customers the freedom to pay the way they want, by giving them payment options like EMI, Rewards and Credit, at the push of a button.


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